TGW Company is a top Amazon seller focused on brand creation and continued growth.

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TGW Company is honored to be recognized as an Inc. 5000 fastest growing company two years in a row!

At TGW we drive brand creation, quality control, and effective marketing to help our brands optimize their presence on Amazon. Our process has led to continued revenue increases year over year. This growth has been recognized by Inc. 5000, who has named TGW Company one of the fastest growing privately held companies in America two years in a row.

 

TGW Company Yearly Revenue

 

Our story

 

01. Problem Identification

TGW Company entered the Amazon marketplace in 2016 out of a desire to provide our own brands with an accurate representation and to maximize online revenue.

Our products were listed on Amazon, but we had little control. Rudimentary and inaccurate listings were prevalent. Pricing was unregulated and marked by unauthorized third party sellers.

Anyone can list products for sale on Amazon. Invariably, this lends havoc to price protection and consistency required for quality product listings.

02. Finding a Solution

We launched extensive product page re-writes of over 50 products to maximize brand content, add professional graphics, and optimize keyword copy.  We analyzed all category placements to enhance exposure and utilized the Amazon marketing tools to drive additional traffic to our products.

The next major task was to “clean up” the unregulated dealer base.  In an arduous lengthy process, we drove MSRP enforcement policies and eradicated unauthorized Amazon sellers.  This set the stage for another exponential increase in high margin and unsullied market selling.

03. Unprecedented Growth

Our eCommerce team developed research techniques to identify new product targets across several markets that were in our wheelhouse of manufacturing capability. Using these techniques we continue to successfully launch new original products every year.

The end result of five years of immersion has been an annual revenue growth of over 6000%. We extend to customers in 40 different countries. In dollars, our expanding line of products has grown from $70,000 to over 6 million annually through our Amazon FBA account.

Our Partnered Brands

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Our Process

 
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Strategy and Management

  • Financial planning and forecasting, analytics and reporting, inventory analysis and opportunity identification, and promotions/price planning.

  • Listing and availability issues identification and resolution with active Amazon Seller Central interface.

  • Setup and management of promotional and merchandising opportunities to maximize visibility of brands and products on Amazon including but not limited to Sponsored Products campaigns, Headline Search Ads, Lightning Deals, Amazon Promotions, Giveaways, and other merchandising.

  • Expansion of growth opportunities including research on additional product demand on Amazon, Amazon Business Selling, and Amazon Global selling.

  • FBA forecasting and profitability analysis, expansion to include additional products where possible

 
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Listing Optimization

  • Best-in-class title, bullet points, description, image, A+ Content, and item data that can be extended for use across all eCommerce channels.

  • Produce content to improve search relevance, increase conversion, enhance branding and drive upsell.

  • Continuous audit of priority ASINs (promotion qualifying sets, pre-launch, seasonal high-velocity products).

  • Search analysis providing guidance on high and low converting terms and under-utilized relevant terms for each product line.

  • Update item data to optimize product categorization and search filter functions.

  • Create a strategy, determine budget and return-on-spend targets, execute search and detail page campaigns, and provide analytics reporting.

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Operational Logistics

  • Component sourcing and purchasing

  • Full manufacturing and assembly capabilities

  • Warehousing, inventory management, FBA integration

  • Freight Logistics

Contact us.

hello@tgwcompany.com
(800) 394-0238

10750 Hi Tech Drive, Whitmore Lake, MI 48375